53 High Street
Edenbridge
Kent
TN8 5AL
big enough to cope | small enough to care
Any Web designer will build you an attractive and functional Web site – that’s their job. Here at Promotion House though, we don’t think that’s enough. Why? Well, the sad truth is that most Web sites fail:
|
|
They fail to attract enough visitors
|
|
|
The visitors they do get don’t stay
|
|
|
They fail to convert visitors into customers
|
With around 15 million Web sites currently online the competition to get noticed is fierce and anyone who thinks they can slap a site onto the Web and sit back waiting for the money to roll in is going to be sorely disappointed.
If this seems like stating the blindingly obvious to you, it does to us too. However, the sad fact is that most sites out there satisfy maybe one or occasionally two of these goals. It’s imperative that a Web site achieves all three goals to succeed and we build our Web sites to succeed. We do this by using Search Engine Optimization (SEO) techniques to attract, not just visitors, but the right kind of visitor to your site. The kind that is interested in what you have to offer. We study how people use the Web and design pages so your visitors can quickly find what they’re looking for. Lastly we introduce ways of building a relationship with your visitors to help you convert them from visitors to paying customers.
Take the first step to a successful online presence by calling Promotion House now on 01732 862461 or send us an email.

Happily, there are things we can do to dramatically increase our chances of our Web sites being successful. Here at Promotion House, we’ve identified three goals that every Web site must achieve to be successful and we work hard to ensure that the sites we produce satisfy those three goals:
|
1.
|
Drive Traffic. Attract visitors to your Web site.
|
|
2.
|
Increase Presence. Once a visitor lands on your site, you’ve got about 8 seconds to convince then they’ve come to the right place.
|
|
3.
|
Convert Customers. It doesn’t matter if your site gets 2 million hits per day. If nobody buys anything, your Web site has failed.
|